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Speeding Up the Account Opening Process

Many banks aren't meeting prospective customers' digital banking expectations and could be losing accounts as a result. In order to keep up with competitors, financial institutions must optimize the digital banking customer experience.

Subject matter expert Kimberlee Mineo, Bottomline Technologies, provides insight into maximizing the value of the digital channel by discussing:

  • What customers expect in a digital channel
  • How to reduce abandonment once a customer is engaged in the channel
  • Three steps to speed up the account opening process

“Success in the digital channel is not necessarily about being the largest financial institution. It’s institutions that recognize the strategic value that digital account opening represents -- along the lines of customer satisfaction, revenue growth and expense mitigation -- that will truly have the most success with their digital channel strategy.”

-Kimberlee Mineo, Bottomline Technologies

By 2020, 35% of the market will be in play due to digital disruption created by demographic shifts, cloud, mobile and big data. Will your user experience win market share?

Continuing Content

White Paper

Driving Customer Growth: 5 Myths of Online Account Opening

Banks continue to encounter barriers to providing the smooth, Amazon-type experience that consumers have come to expect. This creates an expectations gap, where banks strive to meet consumers’ needs, but all too often fall short.

Executive Brief

Why Your Bank Is Better Off With Fewer Fraud Alerts

In the past six years, the cost of cybercrime in the financial services industry has risen by $8.96 million to $28.33 million a year – more than any other industry.

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