Financial institutions have often missed out on the ability to enable new account applicants to pre-select products prior to the account opening process. As a result, FIs must then offer cross-sell offerings later in the account opening process, adding friction in to the new customer onboarding process.
Integrating the account opening process directly with existing multiple platforms improves product-per-customer ratios. Read om to discover how Bottomline’s Digital Marketing Integration solution enhances your customers experience and improves your organization’s performance by enabling you to:
- Save time and eliminate time to configure multiple product bundles
- Easily enable applicants to open more products through the Bottomline platform
- Improve your product-per-customer rations and deepen customer engagement
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