Account-opening has shifted rapidly over the past fifty years.
In the past, there was only one way to open a bank account: head downtown to your local bank, find a clerk, and ask him or her to help you. Oh, how times have changed! But everyone agrees the transformation from physical to digital account opening has still not reached its peak.
Financial institutions still have a lot of catching up to do with other industries, when it comes to managing the customer lifecycle.
The industry is starting to turn traditional thinking on its head when it comes to account-opening. Based on our work with innovative institutions of all sizes, we have developed this guide to help you understand where things are heading.
Read the Top 7 Account-Opening Predictions for 2017 to learn:
View the 2017 account-opening predictions here.
Designing a mobile-first experience is crucial for business growth and development. At Bottomline Technologies, we have recorded as much as an 88% lift in the number of successful applicants getting through the funnel when our clients have adopted newer, mobile-based technologies.
Research ReportDigital Account Opening Fails to Deliver A Single-Channel Experience
Bottomline is pleased to bring you the complete Javelin report, which includes recommendations to help you improve digital online account origination and increase digital sales.
Executive BriefBank Cross-Selling: Creating a ‘Just Right’ Strategy for Success
Bank cross-selling can be a critical path to growth, but most financial institutions are missing or mismanaging cross-selling. The challenge, facing banks and credit unions, is how to offer services the customer needs, when they need it, without a heavy-handed sales pitch.
VideoOnline Account Opening for Consumers Overview
Now more than ever, banks need to grow. By signing up new customers and expanding existing customer relationships. To do that, banks have traditionally relied on physical branches and paper applications. But the world has changed. Customers are unsatisfied by the old way of doing things. They want to shop and buy online - even when it comes to banking services. Banks face a digital sales and marketing divide.
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