For First Command Bank, providing the tools to streamline its financial services for military families is of utmost importance. More than 400 First Command Financial Advisors service clients nationwide from local offices. The bank needed to find a solution that would
Find out how adopting Bottomline Technologies' online account opening solution helped First Command realize a 35% growth in new accounts opened.
"We are very happy with Bottomline's solution. It provides a streamlined account opening approach for our customers. And because it happens in real-time, they no longer have to deal with the uncertainty of the paperwork black hole. Online Account Opening for Consumers is a great step in providing an 'omni-channel' approach for our customers," said Sitton.
White PaperFrom "Click" to Customer
One of the biggest myths in digital account-opening is that digital sales will automatically result. However, financial institutions can have varying success - independent of asset size - based on the strategies they use in their account-opening process.
VideoOnline Account Opening for Consumers Overview
Now more than ever, banks need to grow. By signing up new customers and expanding existing customer relationships. To do that, banks have traditionally relied on physical branches and paper applications. But the world has changed. Customers are unsatisfied by the old way of doing things. They want to shop and buy online - even when it comes to banking services. Banks face a digital sales and marketing divide.
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